Mmmmm…Chocolate…
Posted by: Megan on: 22 Apr, 2009
Everyone loves a little treat now and then, especially if it’s gourmet! Even when consumers scale back on indulgences, they still allow some wiggle room when it comes to chocolate.
According to consumer goods market research company Packaged Facts, gourmet chocolate sales are expected to increase at a higher rate than that of chocolates overall within the next three years.
The finding has led many chocolate makers to increase their premium offerings. Claims such as “upscale” and “gourmet” are leading the packaging and advertising trends, while health and wellness claims (“No Preservatives!” “High Antioxidants!” “No Trans Fat!”) also represent a decent share.
Check out the details in the Food Business News article here – registration may be required, but it’s free.