Posts Tagged ‘target market

Don’t forget Grandma and Grandpa!

Posted by: Chris on: 15 Jul, 2009

Food marketers often forget a very important consumer demographic; that demographic - grandparents. With over 70 million grandparents and seniors age 55+ it is a tremendous market with unmistakable purchasing power. Moreover, that market is growing rapidly. The baby boomers are beginning to reach the 55+ age group, and that group will continue to grow [...]


 

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  • alex: Small Business owners are largely forgotten. Thats why I only focus on them. I have experience several members of my family file bankruptcy due to sma
  • Denay: Ryan, Thanks for sharing this information. There really is not a lot written for food entrepreneurs and I will certainly share this link with my st
  • Cooking with Denay: This is really interesting and I will share it with my students. More information on this topic is truly needed. Regards Denay Davis Atlanta, GA